Team “H” Highline Third Project Reflection
As we wrapped up our third project with Emma, an email marketing service, many students found themselves struggling to stay afloat while working on three projects at once. However, regardless of the ups and downs, teams found that “in the middle of difficulty lies opportunity.” Teams put in late nights, early mornings, and all around hard-work, which led to high-quality presentations and an exceptional end to working with their first team. Below is team “Highline’s” Emma project reflection:
- Name: Nicole
- University: Georgetown University
- Graduation Year: 2015
- Major(s): Psychology
- What is the most important lesson you learned or skill you gained by working on the Emma project? Working on the Emma project, the most important lesson learned was the value of interviewing potential consumers. Through our interviews, we were able to understand the processes and difficulties involved in adopting new systems within companies. Also, we discovered that the values of a company do not always align with what potential customers see within the company.
- If you could start the project over again, knowing what you know now, what would you do differently? We would have tried to better understand the best means for Emma to communicate with potential customers. We were unaware of specific legal restrictions inhibiting Emma from emailing specific clients even when given the information. Although the process we presented appeared to be a sound method through our interviews, it was apparent that it would take a lot of time and personal investment from Emma, which we did not take into account.
- What is the most important thing you learned about yourself while working with your first team? While working with my first team, I learned that it is very difficult to work with others when there is not a clear leader or direction. Thus, our team struggled to develop good story lines and presentations.
- What was your team’s greatest strength? What will you miss most about working with this particular group? Our teams greatest strength was our ability to come up with the final presentation and storyline under pressure and within a short period of time. I will miss how we learned to work well together. Also, I will miss sharing the a common goal of learning from Accelerator and improving our skills individually as well as on a team. While, winning would be an amazing end goal, learning was our team’s priority.