{"id":4249,"date":"2012-12-18T13:56:50","date_gmt":"2012-12-18T13:56:50","guid":{"rendered":"http:\/\/www.vanderbilt.edu\/magazines\/vanderbilt-business\/?p=4249"},"modified":"2016-01-11T15:11:43","modified_gmt":"2016-01-11T15:11:43","slug":"media-mentions-3","status":"publish","type":"post","link":"https:\/\/blogs.owen.vanderbilt.edu\/vanderbiltbusiness\/media-mentions-3\/","title":{"rendered":"Media Mentions"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-4250\" style=\"margin-bottom: 15px\" title=\"news-650\" src=\"https:\/\/magazine.owen.vanderbilt.edu\/wp-content\/uploads\/sites\/15\/legacy\/i\/news-650.jpg\" alt=\"news-650\" width=\"650\" height=\"155\" \/><\/p>\n<h3><em>Bloomberg Businessweek<\/em><\/h3>\n<p><strong>June 4: <\/strong>Every year around this time, a wave of anxiety ripples through most of the nation\u2019s newly admitted business school students: How to depart a job without burning any bridges, and ideally, leaving a positive, lasting impression? <strong>Tami Fassinger<\/strong>, Chief Recruiting Officer, writes in this <a href=\"http:\/\/www.businessweek.com\/articles\/2012-06-01\/the-long-good-bye-calling-it-quits-for-b-school\" target=\"_blank\">op-ed about how to resign gracefully<\/a>.<\/p>\n<p><strong>July 13: <\/strong>The admissions interview is the business school\u2019s opportunity to meet potential students face to face and go beyond the pages of their applications. For applicants, the interview is a chance to show their true colors. <strong>Consuela Knox<\/strong>, Senior Associate Director and Diversity Recruiting Manager of Admissions, <a href=\"http:\/\/www.businessweek.com\/articles\/2012-07-11\/mba-admissions-interviews-gone-bad-really-bad\" target=\"_blank\">offers tips<\/a> to students about the interviewing process.<\/p>\n<p><strong>Sept. 25: <\/strong>The number of people taking the Graduate Management Admission Test (GMAT) is on the rise this year, bolstered by a surge of people trying to take the exam before the addition of a new section, as well as by growing interest in the business programs from students outside the United States. Dean <strong>Jim Bradford<\/strong> <a href=\"http:\/\/www.businessweek.com\/articles\/2012-09-23\/gmat-testing-volume-flat-in-the-u-dot-s-dot-up-in-asia\" target=\"_blank\">is quoted<\/a>.<\/p>\n<h3><em>Christian Science Monitor<\/em><\/h3>\n<p><strong>Aug. 13: <\/strong>Could \u201cliking\u201d something on Facebook get you fired? That\u2019s what six sheriff\u2019s deputies say happened to them after they liked the political opponent of their boss. A district judge ruled that Facebook likes aren\u2019t protected speech, but the case is being appealed. <strong>Bruce Barry<\/strong>, the Brownlee O. Currey Jr. Professor of Management, <a href=\"http:\/\/www.csmonitor.com\/USA\/Justice\/2012\/0810\/Could-liking-something-on-Facebook-get-you-fired\" target=\"_blank\">is quoted<\/a>.<\/p>\n<h3><em>CNBC<\/em><\/h3>\n<p><strong>Aug. 29: <\/strong>Many of Paulson and Co.\u2019s investors stayed with the company last year even though its flagship hedge fund lost 35 percent. But with returns continuing to sag amid a rising equities market, some of those investors are now jumping ship. <strong>Nick Bollen<\/strong>, the E. Bronson Ingram Professor of Finance, <a href=\"http:\/\/www.cnbc.com\/id\/48813353\" target=\"_blank\">is quoted<\/a>.<\/p>\n<h3><em>NBC.com<\/em><\/h3>\n<p><strong>Aug. 13: <\/strong>As the Olympics wind down, experts are awarding a gold medal in ambush marketing to Nike, which scored with bold commercials, smart PR moves and its distinctive, ubiquitous neon-yellow Volt shoes. <strong>Jennifer Escalas<\/strong>, Associate Professor of Marketing, <a href=\"http:\/\/www.nbcnews.com\/business\/nike-takes-marketing-gold-neon-yellow-shoes-934825?streamSlug=businessmain\" target=\"_blank\">is quoted<\/a>.<\/p>\n<h3><em>USA Today<\/em><\/h3>\n<p><strong>May 21: <\/strong>Facebook raised about $16 billion through its IPO, which gave the company a market value of $104 billion. But its lackluster public debut deflated the pre-IPO hype that had floated in the business press and on Wall Street for weeks. <strong>Bill Christie<\/strong>, the Frances Hampton Currey Professor of Finance, <a href=\"http:\/\/usatoday30.usatoday.com\/tech\/news\/story\/2012-05-17\/facebook-trading\/55056312\/1\" target=\"_blank\">is quoted<\/a>.<\/p>\n<h3><em>The Wall Street Journal<\/em><\/h3>\n<p><strong>May 21: <\/strong>When the economy tanked four years ago, corporations reduced their presence at business schools. So, universities started reaching out to smaller employers\u2014something they had never really done before. Owen alumna <strong>Julie Brink<\/strong>, MBA\u201911, went to a small consultancy firm in Nashville and <a href=\"http:\/\/online.wsj.com\/article\/SB10001424052970203370604577265601620483734.html\" target=\"_blank\">is quoted<\/a>.<\/p>\n<p><strong>July 12: <\/strong>Consumer-products companies are turning to new technology to overcome the biggest obstacle to learning what shoppers really think: what the shoppers say. To find out what really draws their test shoppers\u2019 attention, companies are combining three-dimensional computer simulations of product designs and store layouts with eye-tracking technology. <strong>Steve Posavac<\/strong>, the E. Bronson Ingram Professor of Marketing, <a href=\"http:\/\/online.wsj.com\/article\/SB10001424052702303644004577520760230459438.html\" target=\"_blank\">is quoted<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bloomberg Businessweek June 4: Every year around this time, a wave of anxiety ripples through most of the nation\u2019s newly admitted business school students: How to depart a job without burning any bridges, and ideally, leaving a positive, lasting impression? Tami Fassinger, Chief Recruiting Officer, writes in this op-ed about how to resign gracefully. July [&hellip;]<\/p>\n","protected":false},"author":363,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[66,18],"tags":[47],"class_list":["post-4249","post","type-post","status-publish","format-standard","hentry","category-departments","category-in-the-news","tag-fall2012"],"_links":{"self":[{"href":"https:\/\/blogs.owen.vanderbilt.edu\/vanderbiltbusiness\/wp-json\/wp\/v2\/posts\/4249","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.owen.vanderbilt.edu\/vanderbiltbusiness\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.owen.vanderbilt.edu\/vanderbiltbusiness\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.owen.vanderbilt.edu\/vanderbiltbusiness\/wp-json\/wp\/v2\/users\/363"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.owen.vanderbilt.edu\/vanderbiltbusiness\/wp-json\/wp\/v2\/comments?post=4249"}],"version-history":[{"count":1,"href":"https:\/\/blogs.owen.vanderbilt.edu\/vanderbiltbusiness\/wp-json\/wp\/v2\/posts\/4249\/revisions"}],"predecessor-version":[{"id":8756,"href":"https:\/\/blogs.owen.vanderbilt.edu\/vanderbiltbusiness\/wp-json\/wp\/v2\/posts\/4249\/revisions\/8756"}],"wp:attachment":[{"href":"https:\/\/blogs.owen.vanderbilt.edu\/vanderbiltbusiness\/wp-json\/wp\/v2\/media?parent=4249"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.owen.vanderbilt.edu\/vanderbiltbusiness\/wp-json\/wp\/v2\/categories?post=4249"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.owen.vanderbilt.edu\/vanderbiltbusiness\/wp-json\/wp\/v2\/tags?post=4249"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}