Helping you be consistent across the broad range of media you use is an important part of what we do. We call it branding, and it goes beyond having a logo. Color, typography, slogans, images, and other elements build a signature look that your audience comes to recognize. Yet we ensure that you retain the overall institutional branding of Vanderbilt University Owen Graduate School of Management and that our materials meet Vanderbilt’s graphic standards.
We provide guidance every day to the Owen community on strengthening the Vanderbilt brand. Remember, your program gives value to Vanderbilt, and Vanderbilt gives value to your program.