Preview Copy in PDF Format Professors: Preview Copies and Orders Cassie Young T’11, M. Eric Johnson, John Marshall T’92 Length: 14 pages Publication date: 2011 Case#: 6-0034 Professors: Order Copy On track to exceed two billion dollars in revenue in 2011 in its third full year of business, Groupon and its latest daily deals were […]
Preview Copy in PDF Format Professors: Preview Copies and Orders Supply chains face many risks, from material flow disruption and quality failures to information security. In some cases those risk come from suppliers in other cases they come from downstream partners. For example, in 2010, Toyota faced global criticism over its handling of a recall […]
Preview Copy in PDF Format Professors: Preview Copies and Orders Scarcely five years at the helm of Southwest Airlines, CEO Gary Kelly was navigating the high-flying airline through the downturn of 2009. By focusing on simplicity and keeping costs low, Southwest had posted profits in every year for over three decades and had grown to […]
The lifeblood of the global economy, information has become a source of growing risk as more firms maintain information online. With risks now fueled by sophisticated, organized, malicious groups, information security requires not only technology, but a clear understanding of potential risks, decision-making behaviors, and metrics for evaluating business and policy options. Managing Information Risk […]
Financial identity theft is well understood with clear underlying motives. Medical identity theft is new and presents a growing problem. The solutions to both problems however, are less clear. The Economics of Financial and Medical Identity Theft discusses how the digital networked environment is critically different from the world of paper, eyeballs and pens. Many […]
It is so satisfying to introduce your friends to someone you know they will love. That is how I felt last week hosting Roger McNamee as part of Tuck’s Media Symposium. Roger and his band, Moonalice, spent the day at Tuck both educating and entertaining the community. Of course the concert was a blast, but […]
This spring, both our European and Americas Roundtables are focused on mobility and the potential of corporate apps. As with other elements of consumerization, consumer apps are changing the way we work and driving IT innovation in the enterprise. At the heart of this discussion are rapidly evolving IT ecosystems that are fundamentally changing enterprise […]
I had the pleasure of hosting Enrique Salem (CEO Symantec) today as part of our Britt Technology Impact Series. This year the series is focused on cloud and we have already had a fantastic line-up of speakers from infrastructure providers (Peter DeSantis of Amazon), service providers (Kent Parker of Ariba), the enterprise user side (CIOs […]
Five years ago Walmart owned the toy aisle, aggressively pricing toys as early as Oct 1 to drive store traffic. Often those prices seemed ridiculously low, even below cost. Holiday 2009 Walmart abruptly shifted the toy strategy, slashing toy shelf space by more than 50% and offering fewer deep toy discounts. Last year the aisle […]
I had the pleasure of discussing cloud communities with Kent Parker (COO of Ariba) during his recent visit to speak in my class. Ariba is a fascinating case study of a procurement firm that survived the B2B boom of the later 90s and subsequent melt down. Cloud is “back to the future” for Ariba. In […]