Archives for Social Media

On-line Health Information

Here is an amazing statistic.  This fall I have been teaching a class on Health IT in Dartmouth’s new Masters of Healthcare Delivery Science program.  The students are mid-career healthcare professionals.  We had a fascinating discussion about where patients look on-line for health information.   Many of the practicing doctors mentioned specialized health websites.  NPR is […]

New Shopping Experiences w/ Social Media & Augmented Reality

We just finished a fascinating report that examines the impact of mobile apps on traditional shopping. Researchers Neil Davis T’11 and Kathryn Malinick T’11 document how social media and augmented reality can create exciting new shopping experiences. My biggest takeaways are: 1. Brick-and-mortar retailers should not neglect the potential of mobile technologies to drive foot […]